Five Section Aesthetic on Persuasion
2000, 05:56 minutes, colour, English
"Five Section Aesthetic" is an exploration into a visual rendering of the major facets of rhetoric, or of the art of persuasion. Essentially, this work is a personal visual document that outlines the main elements and methodologies found in the attempt to teach, or otherwise instill ideology.
Analysis of teaching in this document stands in relation to a personal process of learning, which in this case involves a Brazilian borne martial art called Capoeira. Loosely utilizing theories of rhetoric as related to Hume and Kant, this analysis immediately notes the absurdity of self-assurance, juxtaposes it in an oscilatting pastiche of rhetoric between methods of propaganda and methods of poetics to provide a cohesive five section aesthetic that outlines the major process of my learning within the art of Capoeira. Simultaneously this work documents the elements of rhetorical device, that is it documents examples of ethos, pathos and logos,
to finally illustrate the method by which understanding and persuasive technique function.
Necessarily, this work is structured in such a manner as to rupture itself, while retaining a certain dignity towards its subject. Rhetoric is cannibalism.
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