The TV Aesthetic
Art and Artists, Nov. 1974, v. 9, no. 8, pp. 14-19
The author begins by laying out the terms that distinguish film from TV, focusing on their cellular structures and editing possiblities, and then goes on to consider a comparison of "video" and "TV." The use of video in art, the author contends, is in no way superior to broadcast TV in intention or achievement, particularly because no video artist has engaged with the medium adequately. In attempting to define a TV aesthetic, the author points to TV's dependence on verbal communication over visual and the scale of the TV screen which approximates magazine and newspaper illustration. Thus, the spatial factors governing film editing do not translate to TV, which responds to verbal and narrative demands.
ITEM 1974.009 – available for viewing in the Research Centre
Videos, Artworks and Artists Cited
Auto-Potrait(s) – Gina Pane
Tv Camera/Moniter Performance – Dan Graham
Woody Vaskula
Steina Vaskula
Mar Mar March – Paul Kos
Studies in Colour Videotape – Douglas Davis